What reasoning error is displayed when a consumer avoids buying a Volvo based on a single horror story?

The reasoning error illustrated when a consumer decides against purchasing a Volvo based on a single horror story exemplifies a hasty generalization. This type of logical fallacy occurs when a conclusion is drawn based on insufficient or overly limited evidence. In this case, the consumer takes one negative experience or story and generalizes that all Volvos must have a similar issue, failing to consider broader evidence about the car brand's overall reputation, safety records, or customer satisfaction levels. This leap to a broad conclusion from a singular event does not provide a balanced or fair assessment of the product in question and highlights the tendency to form opinions based on limited data.